What has been the impact of the internet been on media production?

the internet has greatly influenced the way that films are currently being made and distributed. this is mainly due to the ability to share ideas and opinions in a much more easy and accessible way than before. people are now able to email and download files from the internet to others during the production of the film, making it much more easy to move files around. as well as this the internet has allowed for film and television producers to very easily get feedback from their targeted audiences to improve and change the way that the text is made. All of this has been greatly improved with the availability and accessibility of the internet.
as well as this, the way that films and television are consumed is also being greatly changed due to the internet and the ability to watch movies and programmes online through sites like BBC Iplayer, Channel 4 OD and Love Film which all allow the consumer to watch television programmes and films straight from the site. this backs up the theory of the Long Tale in that these texts are so much more accessable due to the internet.